Online video trends for learning and training
The accessibility of online video has increased significantly over the last few years. More people than ever use video clips or screencasts to share specific knowledge. In addition, it is a well-known fact that 65% of humanity learns better visually than textually. The use of video will therefore become more and more important. What trends and what concrete applications do we see when using video for online learning and training for employees and organizations?
Below, I mention a few:
Imagine videos made with a 360 degree camera. VR video is fully interactive and is viewed using a VR spectacle. As the student becomes fully immersed in the VR environment, the effectiveness of VR video transfer is high. VR video has become better accessible because nowadays hardware is highly affordable and VR video is applicable on most devices (laptops, desktops, tablets).
VR video is used by factories or companies that want to provide instruction for a process.
Research shows that videos with a length of 60 to 120 seconds are more effective than 30 seconds of video. For educational videos such as knowledge clips, this applies in particular (micro-learning). If the structure is good and the content is really useful then the video should not be too short or too long. With interaction opportunities like questions or hotspots, important issues can be emphasized and knowledge can be tested.
Interactive video is used for compliance training, such as handling forklift trucks. But also for product training, for example for new products and new product features.
For training purposes, professional activities can be streamed directly from their unique context, such as an expert’s demonstration. Viewing a machine’s operation is very effective. Such a situation can also be recorded after which interactivity can be added.
Good streaming is used for knowledge sessions that are then recorded and reused and shared. A very efficient way of transferring and capturing knowledge.
In addition to textual knowledge
Written contributions are (partly) replaced by videos, for example by sending or embedding video (linkable) in a video link. Video messages are shorter, but contain more information. This also works in the other direction, i.e. the ability to provide feedback using video. The text may still be useful to add additional content and interactivity to video.
Image instead or besides tekst, can be used for interactive manuals that can easily be viewed on a smartphone or tablet.
Göran Kattenberg, 20 mei 2017